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As a Corporate Leader, Your Vision is 20/20, But Do Your Workers Need Glasses?
New Book Helps Companies Bring Vision and Values into Focus
For a printable version of this release, please click here.
December 1998 - (DENVER) - Presidents, CEO's and upper level managers define organizational vision and values in the comfort of a conference room or corporate retreat. From that vantage point, they clearly see what values define the company and where it is headed. But what happens when the vision and values meet head-on with day-to-day operations? Do line managers and employees understand, see and effectively translate vision and values into their daily decisions?
Using Values to turn Vision into Reality, (Front Row Press, December 1998) a new book by management consultant Dr. Bud Bilanich, leads organizations beyond simply defining and communicating their vision, to integrating it into every aspect of the organization. By transforming theoretical concepts into concrete skills, this book provides the nuts and bolts to help companies realize their corporate vision.
"Oftentimes a company invests time and money to define its vision, only to find little or no change in operations, and more importantly there's no improvement in its bottom line," explains author Bilanich. "This usually happens because the managers and supervisors closest to the people who do the work everyday lack the necessary skills to effectively translate the company's vision and values into action."
Bud Bilanich, EdD is the Managing Partner of The Organizational Effectiveness Group, a consulting firm specializing in developing effective organizations and leaders. With over 25 years of experience in leadership development, management training, and organization development, Bud has trained thousands of executives, managers, supervisors and salespeople. He works with senior executives, coaching them on leadership effectiveness issues, and the implementation of major strategic change and organizational effectiveness initiatives. Bud has a Doctorate in Adult Education and Organizational Behavior from Harvard University and a Masters of Arts in Organization Communication from the University of Colorado. A partial list of his clients include Pfizer, SmithKline Beecham, Johnson and Johnson, BOC Healthcare, Anaquest Pharmaceuticals, Schein Pharmaceuticals, Danbury Pharmacal, Valleylab, Medical Dynamics, Coty, Minerals Technologies Inc., Cabot Corporation, and Olin Corporation.
For more information on Using Values to turn Vision into Reality, please contact Bud Bilanich at (303) 393-0446.
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For information on media interviews, please contact Sheri Eisenhauer at MarketAbility or call Bud Bilanich directly at (303) 279-4349.
Story ideas include: - Realizing Your Corporate Values: You Know the Why: Here's the How
- How to Make Your Corporate Vision a Reality
- Is Your Corporate Vision Out of Focus?
- The Nuts and Bolts of Realizing Your Corporate Vision
"A simple but powerful book, Using Values to turn Vision into Reality can help you and everyone in your organization live by your vision. Read it!"
-- Ken Blanchard, Co-Author, The One Minute Manager.
Using Values to turn Vision into Reality by Bud Bilanich ISBN 0-9638280-1-0, December 1998, Soft Cover, 130 pages, $15.95 US
Sheri Eisenhauer
MarketAbility
303-279-4349
sheri@marketability.com
http://marketability.com
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