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Small Press Center to Offer Seminar on Marketing Books Online
For a printable version of this release, please click here.
September 1998 - To help meet the need for up-to-the-minute information on how to promote books on the Internet, the Small Press Center will sponsor a workshop as part of New York is Book Country on Thursday, September 24th from 5:30 till 7:00 pm titled "Strategies for Marketing Books on the Internet." Led by Doris Booth, Editor-in-Chief of the website Authorlink!, the session will be tailored for writers, small press publishers, and members of the general public, and will show how to use the Internet as a powerful marketing tool in assessing demand and in getting book titles seen and sold in the current competitive marketplace.
Demonstrations and discussions will cover: - the hard realities of what online marketing can and cannot accomplish
- using the Internet to develop the most marketable book subjects
- exploring the potential of online writing services, bookseller sites, and publicity outlets.
A host of related topics will also be presented, among them: clear definitions of electronic publishing and electronic marketing; state-of-the-art news of on-demand printing; proven ways to reach targeted market niches; methods of creating strong marketing plans for Internet use; and many more.
The workshop will be held at the Small Press Center, 20 West 44th Street, in Manhattan. It is free to members. A $10.00 admission charge applies for the public. Please call (212) 764-7021 for reservations. This event will be held in conjunction with the 20th-anniversary celebration of New York is Book Country, the citywide bookfest which has been extended to five days, September 23-27.
AuthorLink! is an online information service (www.authorlink.com) for editors, literary agents and writers. The service features major publishing industry news, and markets ready-to-publish manuscripts to editors and agents. Before founding Authorlink, Ms. Booth was an award-winning newspaper editor for eleven years. She previously owned an advertising and marketing firm which served publishers and number of fortune 1000 companies.
Karin Taylor, Director
Small Press Center
(212) 764-7021
http://www.smallpress.org/
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